“Since we added The Bob & Tom Show in Fresno, there’s no question – morning drive ratings and revenue have botheasily doubled!”

Jon Horton
CEO Mondosphere Broadcasting
KJFX/Fresno

 


“ Since adding Bob & Tom, we’re getting the highest rates on the station by far. It’s been an easy, solid sell. With ratings like ours, you can’t buy around us. And people talk about the show all the time!”

Mike Thomas
General Manager
WJXQ/Lansing




“ As good as things are, the biggest upside to you is that your extremely creative and talented, yet tortured, troubled and demanding morning show is not in your building... that’s having your cake and eating it too!”

Jim Richards
Director FM Operations
Clear Channel Communications

 

Together since 1983, The Bob & Tom Show has established itself as one of the highest-rated morning shows in America. Since its syndication in January of 1995, the show is heard across the country, earning top rating
positions in key demos in almost every affiliate market.

The Bob & Tom Show is mischievous, but the underlying attitude is uniquely good-natured—they poke fun at themselves and everyone around them. The Bob & Tom Show will increase your ratings and revenue by providing your station with all the benefits of a successful, high-profile major-market morning show.

THE BOB & TOM SHOW WORKS
It’s a group of amiable social misfits who are their listeners’ favorite politically incorrect friends. It’s an unpredictable, irreverent and entertaining group atmosphere that listeners identify with, belong to, and talk about all day.

RECOGNIZED QUALITY
With an unprecedented five Marconi’s and seven Billboard Awards and ten R&R Industry Achievement Awards— The Bob & Tom Show is a leader in receiving recognized quality.

SUCCESS IN YOUR MARKET
The Bob & Tom Show is a high-profile morning show that establishes a loyal audience and has been a proven revenue generator with ratings you can sell. Establish this show as a cornerstone for you station’s success.

VALUE
Major-market talent. Many regular cast members plus a staff of ever-growing writers and characters with resources, contacts, talent, well-honed humor and priceless chemistry.

SUCCESS
Bob & Tom’s ratings success translate to success for your station. Bob & Tom deliver increased audience, increased revenue and listener loyalty.

CONVENIENCE
All the benefits of a major market morning show without the time-consuming downside of managing a morning show! We do all the work!

CREDIBILITY
A 20 year track record at flagship station WFBQ and a history of ratings successes in syndication.

STYLE
The Bob & Tom Show is a high-profile entertainment based morning show that will get people talking about your station.

IMAGE
Bob & Tom have, to date, created dozens of comedy CDs which have been available in affiliate markets nationwide.

CUSTOMIZATION
Bob & Tom and the cast will do custom promos, liners and voicework to promote the show, the station and its promotions.

START UP
You will receive access to the Bob & Tom Affiliate Resource Center website that contains programming start-up material, including “best of” audio that can be used to tease and promote the show leading up to the sign-on.

OPERATIONS
You will receive access to the Bob & Tom Affiliate Resource Center website where you can download a Programming Operations Manual with cast bios, phone listings for the Bob & Tom staff, logos, graphics, images and national qualitative listener profile, clocks and other technical information.

MARKETING AND PROMOTION
You will receive comprehensive marketing and promotion support, including help with TV and Billboard campaigns, and creative ideas your team can use to boost revenue out of the box!

PRODUCTION
You will receive daily closed circuit feeds which include show highlights for use in creating promos, longer pieces good for “Best of Bob & Tom” features and, pre-feeds of Bob & Tom Extra, an extra hour of The Bob & Tom Show for use before or after The Bob & Tom Show.

SUPPORT
And, of course, the Bob & Tom network staff is available full-time to provide hands-on support for your programming, technical, marketing and sales needs.