The Bob & Tom Show has established itself
as one of the highest-rated morning shows in America. Since
its syndication in January of 1995, the show is heard across
the country, earning top rating
positions in key demos in almost every affiliate market.
The Bob & Tom
Show is mischievous, but the underlying attitude is uniquely
good-natured—they poke fun at themselves and everyone
around them. The Bob & Tom Show will increase your
ratings and revenue by providing your station with all
the benefits of a successful, high-profile major-market
morning show.
THE
BOB & TOM SHOW WORKS
It’s a group of amiable social misfits who are their listeners’ favorite
politically incorrect friends. It’s an unpredictable, irreverent
and entertaining group atmosphere that listeners identify with, belong
to, and talk
about all day.
RECOGNIZED
QUALITY
With an unprecedented five Marconi’s and seven Billboard Awards
and eleven R&R Industry Achievement Awards— The Bob & Tom
Show is a leader in receiving recognized quality.
SUCCESS
IN YOUR MARKET
The Bob & Tom Show is a high-profile morning show that establishes
a loyal audience and has been a proven revenue generator with ratings
you can sell. Establish this show as a cornerstone for you station’s
success.
VALUE
Major-market talent. Many regular cast members plus a staff of writers
and ever-growing
characters with resources, contacts, talent, well-honed
humor and priceless chemistry.
SUCCESS
Bob & Tom’s ratings success translates to success for your station.
Bob & Tom deliver increased audience, increased revenue and listener
loyalty.
CONVENIENCE
All the benefits of a major market morning show without the time-consuming
downside of managing a morning show! We do all the work!
CREDIBILITY
A 25+ year track record at flagship station WFBQ and a history of ratings
successes in syndication.
STYLE
The Bob & Tom Show is a high-profile, entertainment-based morning
show that will get people talking about your station.
IMAGE
Bob & Tom have created over 50 comedy CDs/DVDs and produce a daily,
nationally televised one-hour TV show.
CUSTOMIZATION
Bob & Tom and the cast will record custom promos, liners and voice work
to promote the show, the station and its promotions.
START
UP
You will receive access to the Bob & Tom Affiliate Resource Center.
This is a
website that contains programming start-up material, including “best of”
audio
that can be used to tease and promote the show leading up to the sign-on.
OPERATIONS
You will receive access to the Bob & Tom Affiliate Resource Center
website where you can download a Programming Operations Manual with cast bios,
phone
listings for the Bob & Tom staff, logos, graphics, images
and national qualitative listener profile, clocks and other
technical information.
MARKETING
AND PROMOTION
You will receive comprehensive marketing and promotion support, including
help with TV and Billboard campaigns, and creative ideas your team can
use to boost revenue out of the box!
CUSTOM VOICE WORK
Bob, Tom, Chick, Kristi and a few of the show's characters are
available
throughout the week to record custom promos, liners and drops
for your station.
PRODUCTION
Pre-produced promos, daily highlights and fresh bits/songs are
available every weekday.
SUPPORT
And, of course, the Bob & Tom network staff is available full-time
to provide hands-on support for your programming, technical, marketing
and sales needs.
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